SA participates in Cuban trade fair

Monday, October 29, 2018

A South African delegation has arrived in Havana, Cuba, where they will participate in the Havana International Fair (FIHAV), which gets underway today.

The business delegation, led by the Department of Trade and Industry (dti), will explore investment and export opportunities in the island nation.

Trade and Industry Minister Dr Rob Davies said the fair will expose South African exporters to export opportunities that could be available for their products in Cuba.

Their participation will also create an opportunity for exporters to obtain first-hand information on the Cuban market and understand the Cuban distribution channels, barriers and procedures for entering and supplying the Cuban market.

“South Africa is actively engaged in consolidating and expanding its bilateral economic relationship with Cuba through the participation of our business delegation in FIHAV. We have supported companies to participate at the fair for the past nine years,” said Davies.

FIHAV is considered as one of the most multi-sectoral trade fair represented by Latin America and the Caribbean, and being a perfect business platform for both new companies in the international market and those already established.

Managing Director of BradChem Hygiene Solutions, Bradley McPherson, said research has shown that Cuban market has a high demand of his cleaning products.

“I have been to Cuba before and there is a need for our products, especially in the health care facilities. What is important now is to try and ensure that we supply in massive quantities.

“We admit that there is red tape here and there. However, we are trying hard to build solid relationship that will benefit both parties going forward,” said McPherson ahead of the fair.

The Johannesburg based cleaning detergent company boasts eight years of experience in the production of household and industrial cleaning chemicals, disinfectants, sanitiser, personal body care and floor care products.

Meanwhile, Cape Town based Cresta Operation is looking to appoint a distributor in Cuba and expand their African footprint.

The company’s Chief Executive Officer, Jacques de Villiers, said the company is grateful for the opportunity to exhibit their products and represent South Africa at the fair. 

The programme for South African companies at the fair will include exhibitions and face-to-face meetings with existing and potential clients.

FIHAV will conclude on Friday. –